A "Tour" of the Virtual Book Tour System Flow Chart*

   

 

 

Sample Virtual Book Tours: 

 

www.askgeorgebarna.com (Example of limited time offer of free audio book with or without purchase of the book. Nearly 100% of attendees responded either by buying the book or downloading the audio. List continued to build by 81% with no extra publicity--just the "viral loop" of the tell-a-friend feature on the replay page. Overall response in replay stage: 33%--phenomenal in direct response marketing.)

 

www.raisingchampionchildren.com (Example of pre-event stage. Unfortunately, Billy Joe Dougherty passed away suddenly before the event could be completed. Somehow, with no publicity but Diane's own methods--outlined in the post-VBT training every client gets--176 people signed up for the event.)

 

www.answersforparentingboys.com (Example of two authors interviewed.)

 

www.askaboutchristianity.com  (Virtual Book Tour with best-selling author Dinesh D'Souza on November 18, 2008. More than 800 questions submitted. Now in Post-Ask phase 3.)

 

www.asknancyortberg.com  (Virtual Book Tour on  Unleashing Rubber Bands: Lessons in Non-Linear Leadership with Nancy Ortberg, done for the publisher, Tyndale House Publishers. Took place on March 18, 2008; currently in Post-Ask phase 3.)

 

www.askfrankandgeorge.com    (Virtual Book Tour on Pagan Christianity? Exploring the Roots of Our Church Practices with authors Frank Viola and George Barna, done for the publisher, Tyndale House Publishers. Took place on March 18, 2008; currently in Post-Ask phase 3.)

 

www.askaboutselfpublishing.com (VBT on The Fine Print of Self-Publishing: The Contracts & Services of 45 Self-Publishing Companies--Analyzed, Ranked and Exposed by Mark Levine. Currently in Post-Ask phase 3.)

 

www.askdianenow.com   (Diane Eble's VBT for Abundant Gifts—124 books sold in 6 days. List still growing, sales still coming in. This is now in the "Post-Ask" phase 3.)

 

www.askyourbookpublishingcoach.com  (Example of Ask campaign with set date & AskThanks page. Note that this is an ongoing campaign; depending on when you look at it, it might be in the replay phase.)

           

http://askpassiontest.com   (Example of Post-Ask page with two authors. People can also reserve their advance order. So you see how a VBT can be used to promote a book even before it's published. Then, after it's published, they can promote it on their Ask page--and do another teleseminar.)

 

http://www.askstretchtowin.com   (This one is interesting--it's an example of a post-Ask page, once the VBT is done, that gives access to the replay and free chapters, and asks for an email address to build a list.)

 

www.asksuzannenow.com   (Another example of how to do a post-ask page and replay--all on same page. Sold CD program, not book.)

 

Many best-selling authors, such as Mark Victor Hansen, Jack Canfield, Michael Gerber, Seth Godin, Tim Ferris and others use this to sell their books.